The Adelson School Capital Campaign Brochure

The Adelson School in Summerlin, Nevada began with a generous contribution from the Adelson Family. This capital campaign brochure was developed to invite prospective donors to give “The Gift of Education for Life” by donating to the building fund to complete the school. The brochure was laid out to show the plans for the school as well as the many naming opportunities that were available. The main sections were printed including blank pages which were imprinted later as needed for updated information as the school moved closer to completion. At 17″ x 11″ in a horizontal format, it was meant to create a breakthrough impression on the desks of potential donors who might receive many such proposals on a regular basis. Each book was bound on an as-needed basis and included a personalized invitation to join the Adelson Family in this worthwhile endeavor. Jan designed the logo as well and it can be viewed in logos.

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