This backpack design for Harvard-Westlake was the first of three innovative brochures for prospective students at the independent school in Holmby Hills, California. Jan engineered the folder and had it produced by a printing company to hold all the various elements required in an application packet and viewbook. The visual elements that made up the backpack were photographed and digitally composed to accomodate the layout of the folder. Included was a viewbook with a cover that looked like a classic composition book and told the story of the opportunities available at this world class school.
Click image to view work
© 2023 Jan Curran
web | advertising | brochures | design | broadcast | letterpress | ceramics + wood | laser woodcutting